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Browsing Tag Decision Making

Deciding effectively with limited brain resources

October 28th, 2009 // 11:16 am @ David Phillips

One of the reasons for the limited space in active brain memory is the principle of competition. Holding a complex idea in active memory requires activating visual circuitry. For instance, when you think, you brain creates a picture of how that idea connects with other ideas. The circuits in the brain compete for resources to [...]

Category : Books & Business & Personal Development

The limitations of the brain in decision-making

October 26th, 2009 // 11:02 am @ David Phillips

In 1956, George A. Miller completed a research project that looked at the number of items that could be held in the mind at one time. It was called The Magical Number Seven, Plus or Minus Two published in Psychological Review. The maximum, he found, was seven, plus or minus two.  As a result of [...]

Category : Books & Personal Development

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