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Browsing Category Books

Deciding effectively with limited brain resources

October 28th, 2009 // 11:16 am @ David Phillips

One of the reasons for the limited space in active brain memory is the principle of competition. Holding a complex idea in active memory requires activating visual circuitry. For instance, when you think, you brain creates a picture of how that idea connects with other ideas. The circuits in the brain compete for resources to [...]

Category : Books & Business & Personal Development

The limitations of the brain in decision-making

October 26th, 2009 // 11:02 am @ David Phillips

In 1956, George A. Miller completed a research project that looked at the number of items that could be held in the mind at one time. It was called The Magical Number Seven, Plus or Minus Two published in Psychological Review. The maximum, he found, was seven, plus or minus two.  As a result of [...]

Category : Books & Personal Development

Why Should You Incorporate Your Entrepreneurial Ministry?

October 10th, 2009 // 1:12 pm @ David Phillips

Starting a new ministry is a great endeavor, especially if you are innovative and are trying to put an entrepreneurial spin on it.  But there are inherent risks with simply starting a business or ministry and not considering the financial, legal, and public relation implications of your endeavor could be disastrous personally.
Entrepreneurial ministry will often [...]

Category : Books

The working brain: introducing the prefrontal cortex

October 10th, 2009 // 11:30 am @ David Phillips

More people than ever are being paid to think. America has moved from an industrial economy to a information economy and the result is the need for more thinkers and less manufacturing and service workers. More and more people are being paid to make decisions and process information, not do routine tasks. However, making complex [...]

Category : Books & Personal Development

New EBook Nearing Completion

July 5th, 2009 // 5:33 am @ David Phillips

Announcing the coming publication of our second EBook, Reframing Success: Missional Metrics for Ministry Successful

Category : Blog & Books

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